Gigya's integration with advertising and DMP services enables your ads to target users based on dynamic information, such as age, gender, relationship status, country, likes, etc. It makes analytics and user insights much richer and more detailed.
Gigya's integration with the various DMPs uses IdentitySync, our ETL solution. With IdentitySync, information is passed between Gigya and the DMP in scheduled data flows. In this case, the following guides focus on the steps you are required to perform on each DMP to enable the integration. For support in this process, please contact your Gigya Implementation Consultant.
Currently we support the following providers: