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Gigya's integration with advertising and DMP services enables your ads to target users based on dynamic information, such as age, gender, relationship status, country, likes, etc. It makes analytics and user insights much richer and more detailed.

Currently we support the following providers:
 

Image RemovedDoubleClick for Publishers (DFP) is a hosted ad serving solution by Google that helps you manage your online advertising business. Gigya provides functionality for integrating DFP's ad targeting solution with user's social and site information. Learn more here.
Image RemovedLotame: Gigya provides functionality for passing users' site and social information from your website to the Lotame data management platform. This way you may, for example, view more detailed analytics and user insights, improving your understanding of your user base, and target ads on your site based on a user's dynamic information. Learn more here.
Image RemovedAdobe® AudienceManager (AAM) is a data management platform that consolidates audience information from all available sources. It identifies, quantifies, and optimizes high-value target audiences, which can then be offered to advertisers across all advertising distribution platforms.  Gigya provides functionality for integrating AAM with user's social and site information. Learn more here.
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Krux is a Data Management Platform (DMP) that collects and organizes consumer web data in one central "big-data" warehouse. Using the Krux DMP, organizations can consolidate and reconcile their first party "web-behavior" data with media and/or content from third party data providers. Organizations can also integrate data from their user registration and subscription databases. Gigya provides functionality for passing users' site and social information from your website to Krux. Learn more here.

Image RemovedCxense  provides a suite of unified and connected solutions that their customers and partners can leverage to effectively engage with their online audience. They do this by capturing and analyzing the context (the combination of many variables such as time and place, device, role, preferences, content, intention, event, activity and so on) in which content is consumed and produced; the context in which entities and concepts are used within the content; and perhaps most importantly, the context of the users themselves.. Gigya provides functionality for passing users' site and social information from your website to Cxense. Learn more here.
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BlueConic Customer Data Platform collects and unifies visitor profiles in order to determine and activate the optimal interaction with an individual, based on both implicit and explicit visitor intent. Gigya’s integration with BlueConic enables you to combine the intelligence contained in BlueConic’s profiles with the information collected through Gigya’s Social Login or Registration-as-a-Service, achieving an even richer view of the individual, which can be leveraged into better digital marketing outcomes.

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