Optimizely

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Overview

Optimizely's content optimization, A/B testing, and multivariate testing platform enables businesses to deliver better experiences across desktop sites, mobile sites and mobile apps.

The Gigya integration with Optimizely allows you feed Gigya's rich social data and profile information into the Optimizely engine in real time, in order to create targeted audiences based on visitor segments in Gigya. With these audiences you can run targeted tests and personalization campaigns to maximize the effectiveness of your website.


Implementation

For more details and implementation instructions, see Integrating Optimizely with Gigya in the Optimizely Knowledgebase.

 

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